Emotional intelligence and content strategy

As a content strategist, you are a senior player in the room. It is your job to steer teams through complex business, user and technology challenges to achieve great results.

Emotional intelligence is key to this task.

I am a very emotional person - which means that sometimes my ability to read the room and shape and support others is clouded.

One model that has helped me assess and improve my emotional intelligence comes from Justin Bariso’s book, EQ Applied.

Everything flows from that top left quadrant - self awareness. If you are aware of your emotions, managing them almost takes care of its self. And then you have more bandwidth to focus on others and the dynamic in the room

People are consciously or unconsciously looking to you for not only guidance on what to do next, but also how to behave. As a content strategist finding a way to think about your EQ and ways to improve it (and the EQ of those around you) will make you much better at your job.

How do you evaluate and improve your EQ? I’d love to hear your tips.