https://www.ellegeraghty.com.au/blog daily 0.75 2026-02-01 https://www.ellegeraghty.com.au/blog/2026/llm-content-discoverability-experiment monthly 0.5 2026-02-01 https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/b83715c2-f34b-44df-9156-487fd644aff4/red+and+purple+experiment++-+EGCS-4+copy.png Blog | Elle Geraghty Content Strategy - LLM content discoverability experiment - Make it stand out What are LLMs like ChatGPT and Claude saying about your organisation or brand? https://www.ellegeraghty.com.au/blog/2025/content-strategy-one-pager monthly 0.5 2025-10-09 https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/d90164bf-61a5-4174-b82f-eeeac159d9d0/Content+Strategy+one-pager+-+Elle+Geraghty+Content+Strategy+-+grey.png Blog | Elle Geraghty Content Strategy - Content strategy one-pager - Make it stand out This is easiest to read on desktop. https://www.ellegeraghty.com.au/blog/2025/pivot-tables-for-content-audits monthly 0.5 2025-10-09 https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/09dc48af-8733-4cfd-b5a3-9816c1b8c1dc/logo+-+Pivot+tables+are+magic+-+elle+geraghty+content+strategy+copy.png Blog | Elle Geraghty Content Strategy - Pivot tables for content audits - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/b0eb9951-7568-4855-b7b5-f89b4fd3523a/How+to+structure+a+content+audit+-+Elle+Geraghty+Content+Strategy.png Blog | Elle Geraghty Content Strategy - Pivot tables for content audits - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.ellegeraghty.com.au/blog/2025/prioritisation-is-an-essential-content-strategy-skill monthly 0.5 2025-03-26 https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/e03ee9e7-6ccb-405e-a40b-2c077b7a41a6/content+priorotisation-2-square.png Blog | Elle Geraghty Content Strategy - Prioritisation is an essential content strategy skill - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.ellegeraghty.com.au/blog/2024/13-year-birthday monthly 0.5 2025-10-09 https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/182ebb7f-f5bf-4d95-98cd-1088d6250d90/Sydney+content+strategy+meetup+July+2019-22.jpg Blog | Elle Geraghty Content Strategy - Happy 13th Birthday, Sydney Content Strategy Meetup! - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/0d11b462-ed49-49cb-aa5d-8837fe240b84/Sydney+Content+Strategy+Meetup+Feb+2019-26.jpg Blog | Elle Geraghty Content Strategy - Happy 13th Birthday, Sydney Content Strategy Meetup! - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/49423d30-6fd3-46f9-9f78-7437a7a8bc28/IMG_6723.jpg Blog | Elle Geraghty Content Strategy - Happy 13th Birthday, Sydney Content Strategy Meetup! - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/550c60ea-81f6-4468-8a6e-816d39bced51/edit+csmu+feb+2020-15.jpg Blog | Elle Geraghty Content Strategy - Happy 13th Birthday, Sydney Content Strategy Meetup! - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/cd7744c6-3a0f-45ec-a8e6-5ac2a8e0320e/Sydney+Content+strategy+meetup+Oct19+%281%29.jpg Blog | Elle Geraghty Content Strategy - Happy 13th Birthday, Sydney Content Strategy Meetup! - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.ellegeraghty.com.au/blog/2024/how-will-siri-summarise-your-web-content monthly 0.5 2025-07-15 https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/c361c60f-74a3-425a-83ac-805607428e30/apple+summarise-1-blog+-+apple+summarise.png Blog | Elle Geraghty Content Strategy - How will Apple summarise your web content? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/42be677a-b037-454f-91e0-72e5d6af2d10/Screenshot+2024-06-11+at+3.09.36%E2%80%AFPM.png Blog | Elle Geraghty Content Strategy - How will Apple summarise your web content? - Make it stand out Still from WWDC keynote June 11 2024 https://www.ellegeraghty.com.au/blog/2023/chatgpt-and-your-content-what-works-and-what-doesnt monthly 0.5 2026-02-01 https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/f4d7d779-9e7c-461f-958e-d54286c4ed4a/Chatgpt-+what+works+and+what+doesn+egcs%401.jpg Blog | Elle Geraghty Content Strategy - ChatGPT and your content: what works and what doesn't - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/76181094-bf3d-4d7b-b227-a9abd794ad90/ChatGPT+continuum.png Blog | Elle Geraghty Content Strategy - ChatGPT and your content: what works and what doesn't - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/d4bdf4a3-6053-4356-bf36-f7fb91809cc8/Chatgpt+ux+oz.jpeg Blog | Elle Geraghty Content Strategy - ChatGPT and your content: what works and what doesn't - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.ellegeraghty.com.au/blog/2023/supercharge-your-content-promotion monthly 0.5 2025-07-22 https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1f1caf7f-7680-4a03-9cd3-82001970182e/Four+levels+of+content+promotion+maturity%403x.png Blog | Elle Geraghty Content Strategy - Supercharge your content promotion - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/b3302edb-3bd7-475e-ac28-fed879cf68e8/Party+-+elle+geraghty+content+strategy%404x.png Blog | Elle Geraghty Content Strategy - Supercharge your content promotion - Make it stand out Oh and by the way - I made these illustrations using DALL-E and it was lots of fun. I’m really keen to learn how to use it better. If I can do it anyone can. Have a play today! https://www.ellegeraghty.com.au/blog/four-kinds-of-content monthly 0.5 2025-07-15 https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/9f8cf5ff-cbfc-4bc5-ac28-5fc17e80b9eb/Elle+Geraghty+Content+Strategy+-+content+quadrant.png Blog | Elle Geraghty Content Strategy - Four kinds of content - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/2b083fb8-6938-4875-a644-92ec68cf26f5/4+content+functions+-+egcs+copy%401.jpg Blog | Elle Geraghty Content Strategy - Four kinds of content - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.ellegeraghty.com.au/blog/2022/three-ways-to-measure-digital-content monthly 0.5 2025-09-23 https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/a1929479-5375-4c04-9277-7ed784b589a2/Types+of+content+measurement+-+elle+geraghty+content+strategy.png Blog | Elle Geraghty Content Strategy - Three ways to measure digital content - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.ellegeraghty.com.au/blog/2022/web-content-capabilities monthly 0.5 2025-10-09 https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/c9c6af9f-497c-4367-81f5-6e0c6df9c794/square+competencies+cs%401.jpg Blog | Elle Geraghty Content Strategy - Web content capabilities - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/93ac0018-67e7-403a-b698-63640405bead/How+to+develop+team+content+competencies+-+elle+geraghty+content+strategy.png Blog | Elle Geraghty Content Strategy - Web content capabilities - Make it stand out You can download this slide as a PDF at the bottom of this page, with some bonus slides about staffing ratios, cost and changes over the project duration. https://www.ellegeraghty.com.au/blog/2021/what-flavour-of-content-strategy-do-you-practise monthly 0.5 2025-09-24 https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1620274014024-D7P8RSBLTDHCPLZFZNLF/EGCS+content+strategy+types.png Blog | Elle Geraghty Content Strategy - What is your content strategy flavour? https://www.ellegeraghty.com.au/blog/2021/human-communication-is-tech-neutral monthly 0.5 2025-07-15 https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/b2a3ef1c-6937-4d6a-8555-c082a3d2761c/human+holding+tech+-+elle+geraghty+content+strategy%401.jpg Blog | Elle Geraghty Content Strategy - Human communication is tech neutral - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.ellegeraghty.com.au/blog/2020/ten-elements-of-great-communication monthly 0.5 2025-07-15 https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1598226986192-KMA4M2VZ9SB1SBPWBGZI/Coms+are+hard+-+Elle+Geraghty+content+strategy+-+large%401.jpg Blog | Elle Geraghty Content Strategy - Ten elements of great communication https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1598234871155-KJ9JWR9GBY8ZZDXS4G20/Poster+-+Ten+elements+of+great+communication+-+Elle+Geraghty+content+strategy%401.jpg Blog | Elle Geraghty Content Strategy - Ten elements of great communication https://www.ellegeraghty.com.au/blog/2020/content-strategy-and-emotional-intelligence monthly 0.5 2025-10-09 https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1595756477506-L2XL5ZAL7AANPIZ65WDO/crop+-+EQ+and+CS+copy.jpg Blog | Elle Geraghty Content Strategy - Emotional intelligence and content strategy https://www.ellegeraghty.com.au/blog/2019/bust-the-seven-big-content-problems monthly 0.5 2025-07-15 https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1567033818113-SH4ELLJK2C7JUAZ497YK/Elle+Geraghty+content+strategy+-+7+big+content+problems.png Blog | Elle Geraghty Content Strategy - Bust the seven big content problems https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1567052048485-MSR1MNSL3R5BWN2K5ZZV/Elle+Geraghty+Content+Strategy+UX+Australia+2019.png Blog | Elle Geraghty Content Strategy - Bust the seven big content problems https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1567053075968-IOZ93U5Q3RY42GCQB4C4/sketch+note+by+Dee+from+Sketchgroup.JPG Blog | Elle Geraghty Content Strategy - Bust the seven big content problems Sketch note by Deb from Sketch Group at UX Australia https://www.ellegeraghty.com.au/blog/2019/how-to-categorise-content monthly 0.5 2025-09-23 https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1564880337996-AM192MH1OK4ZW238HAUB/How+to+catagorise+content+-+Elle+Geraghty+content+strategy.png Blog | Elle Geraghty Content Strategy - How to categorise content https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/cab0ad2d-ee51-46ff-ae40-5c5eda3de9e7/how+to+catagorise+content+elle+geraghty+content+strategy+copy%400.5x.png Blog | Elle Geraghty Content Strategy - How to categorise content https://www.ellegeraghty.com.au/blog/2019/business-strategy-for-content-strategy monthly 0.5 2025-07-22 https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1552296880544-9Z46YP8Y96M74VODOZ02/Elle+Geraghty+Content+Strategy+-+Ink+in+glass Blog | Elle Geraghty Content Strategy - Business strategy for content strategy Crafting content strategy does not have to be murky if you have a good handle on business strategy. Photo by Elle Geraghty https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1554644887850-0TU9RMDA9ZPTZMPRDT2M/Business+strategy+for+content+strategy+-+Elle+Geraghty.png Blog | Elle Geraghty Content Strategy - Business strategy for content strategy https://www.ellegeraghty.com.au/blog/2019/content-canvas-pdf monthly 0.5 2025-10-09 https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1551315146069-4U2APOXIQOKI48R275BR/Content+Canvas+-+Elle+Geraghty+Content+Strategy.png Blog | Elle Geraghty Content Strategy - Content Canvas PDF https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1551314859109-2YK6EPK1J176D4SOLXF8/Hypothesis+-+content+canvas+-+Elle+Geraghty+Content+Strategy.png Blog | Elle Geraghty Content Strategy - Content Canvas PDF https://www.ellegeraghty.com.au/blog/2018/the-magic-blogging-value-triangle monthly 0.5 2025-07-15 https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1546240461971-PKLV0WXN39443EDRT4SQ/Elle+Geraghty+Content+Strategy+Magic+blogging+value+triangle.png Blog | Elle Geraghty Content Strategy - The magic blogging value triangle https://www.ellegeraghty.com.au/blog/40-min-introduction-to-information-architecture monthly 0.5 2025-10-09 https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1543453808622-S5CBLT765Z5NNLZOCVTK/Elle+Geraghty+Content+Strategy+-+IA+video.png Blog | Elle Geraghty Content Strategy - 40 min introduction to information architecture https://www.ellegeraghty.com.au/blog/2018/content-is-the-nexus-of-all-digital-experience monthly 0.5 2025-07-22 https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/5cd331fc-5d27-4c13-8370-76c28eda2c2d/Content+is+the+heart+of+digital+experience+-+red+logo%402x-100.jpg Blog | Elle Geraghty Content Strategy - Content is the HEART of all digital experience - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1535877640366-64YBXRP6SF88QE1TOZYX/Content+types+Elle+Geraghty.png Blog | Elle Geraghty Content Strategy - Content is the HEART of all digital experience https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/0cf32bda-a47c-4eb2-afe2-ed3e682ae6d2/egsc+-+content+reason+quote%402x-100.jpg Blog | Elle Geraghty Content Strategy - Content is the HEART of all digital experience https://www.ellegeraghty.com.au/blog/2018/baking-the-best-ia monthly 0.5 2024-04-05 https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1524545332161-E6RMBKQODI8521S2WYMQ/Baking+your+best+IA+-+Elle+Geraghty Blog | Elle Geraghty Content Strategy - Baking the best IA https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1524542487656-S18LP2C2CQP3UP0CAXRS/Intro+to+IA+-+Elle+Geraghty Blog | Elle Geraghty Content Strategy - Baking the best IA https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1524542523600-5ILCHXP3JTXAUNB35JOH/IA+inputs+-+Elle+Geraghty Blog | Elle Geraghty Content Strategy - Baking the best IA https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1524542548919-G7NDQLUX3Z10AHFS243U/IA+activites+-+Elle+Geraghty Blog | Elle Geraghty Content Strategy - Baking the best IA https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1524542596164-4MU9PP9B9QU3G4TW5ILI/IA+outputs+-+Elle+Geraghty Blog | Elle Geraghty Content Strategy - Baking the best IA https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1525997905967-KQK49IIHSRO9W74F0N8I/Tools+for+information+architecture+-+elle+geraghty+content+strategy.png Blog | Elle Geraghty Content Strategy - Baking the best IA https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1524542572282-9928YZ4MVPIHP1WFF8OI/Selling+IA+-+Elle+Geraghty Blog | Elle Geraghty Content Strategy - Baking the best IA https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1528510799055-37IW0MMZ0LW27IYQLDNC/Books_on+_information_architecture_Elle_Geraghty_content_strategy Blog | Elle Geraghty Content Strategy - Baking the best IA https://www.ellegeraghty.com.au/blog/2017/user-testing-for-content-and-ia monthly 0.5 2024-04-05 https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/76db7e2a-c860-425e-b8ee-2cd1018bdbba/test+your+content+-+elle+geraghty+content+strategy%401.jpg Blog | Elle Geraghty Content Strategy - User testing for content and wayfinding https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1514099102142-7HQMQ585Y3PVWOOC0M3B/Elle+Geraghty+content+testing+process Blog | Elle Geraghty Content Strategy - User testing for content and wayfinding https://www.ellegeraghty.com.au/blog/2017/confab-intensive monthly 0.5 2025-10-09 https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1506064826307-G8F1766QF15AGSEEHOAG/Confab+intensive+-+field+trip+photo.jpg Blog | Elle Geraghty Content Strategy - Confab Intensive: great learning opportunity Intrepid research field team - Lenni, Elle, Karen, Sally and Mel https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1506064916182-93T0HICSRTTLTWFP84HJ/confab+intensive+Meghan+and+Karen.jpg Blog | Elle Geraghty Content Strategy - Confab Intensive: great learning opportunity Meghan and Karen https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1506064050657-1KTBKS7R7BCQKD4CC6UQ/Australians+at+confab+intensive.jpg Blog | Elle Geraghty Content Strategy - Confab Intensive: great learning opportunity The Australians - John, Karen, Sally, Elle and Lenni https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1506064981526-QZ903WIYXC48FIPHM23X/Confab+intensive+Sally+and+Saskia.jpg Blog | Elle Geraghty Content Strategy - Confab Intensive: great learning opportunity Sally and Saskia https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1506064761268-WHYPTDYTJQJ0FFW6R5OV/Confab+intensive+Elle+and+Sarah.jpg Blog | Elle Geraghty Content Strategy - Confab Intensive: great learning opportunity Elle and Sara https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1506064796349-S2D47SOK8BZUI31HXVZO/Confab+intensive+Andy+and+Elle+and+Mike.jpg Blog | Elle Geraghty Content Strategy - Confab Intensive: great learning opportunity Andy and Elle and Michael https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1506064652859-ZX0JQEWA2N1RMUX331JA/Confab+intensive+freinds.jpg Blog | Elle Geraghty Content Strategy - Confab Intensive: great learning opportunity Breakfast buddies :) https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1506064995367-B6DCFRIZEGIGYL2AAYSQ/confab+intensive+john+and+elle.jpg Blog | Elle Geraghty Content Strategy - Confab Intensive: great learning opportunity John and Elle https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1506309545530-6GFL4FDUOGC3CFJHN0DU/confab+intensive+Sara+slide.jpg Blog | Elle Geraghty Content Strategy - Confab Intensive: great learning opportunity https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1506064857620-4GGNHM1B0O0R4JSNEPYX/Confab+intensive+Tracey+and+Misty.jpg Blog | Elle Geraghty Content Strategy - Confab Intensive: great learning opportunity Tracey and Misty https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1506065268961-JKEGWMZORTFHXJ6R7SMD/Confab+intensive+-+album+cover.jpg Blog | Elle Geraghty Content Strategy - Confab Intensive: great learning opportunity My fave photo of the bunch, Saskia, John, Elle and Mike https://www.ellegeraghty.com.au/blog/2017/imagine-your-way-to-better-empathy monthly 0.5 2025-10-06 https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1503128634497-DCK5LXNKI8VULKCUDLFC/imagination_builds_empathy.png Blog | Elle Geraghty Content Strategy - Imagine your way to better empathy https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1503128693764-6Z64D0DFYIFABD1COYRE/Reading_is_awesome.png Blog | Elle Geraghty Content Strategy - Imagine your way to better empathy https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1503128735592-Y1KGO9FRT2E19BRPF0CA/reading_builds_empathy.png Blog | Elle Geraghty Content Strategy - Imagine your way to better empathy https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1503128770291-8YC0CBLE54V79BO00QGF/My_fave_books.png Blog | Elle Geraghty Content Strategy - Imagine your way to better empathy See the full slides from UX Australia 2017 https://www.ellegeraghty.com.au/blog/2017/international-ux-research-the-highs-and-lows monthly 0.5 2025-10-09 https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1491879832977-9F6URAYFC3YF776Q4OX1/It+is+a+small+world Blog | Elle Geraghty Content Strategy - International UX research: The highs and lows https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1491879882666-0014VN9GT9PB670QTT1W/I+wonder+why+they+order+that+way Blog | Elle Geraghty Content Strategy - International UX research: The highs and lows https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1491879772826-ETLCNED7WHB59Y2CG0PM/Going+on+a+journey+together Blog | Elle Geraghty Content Strategy - International UX research: The highs and lows https://www.ellegeraghty.com.au/blog/2016/new-blood-for-ux-book-club-sydney monthly 0.5 2025-10-09 https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1480384503746-KXZWLFOQZS6KBHG2M05Z/ux_bookclub_sydney.JPG Blog | Elle Geraghty Content Strategy - New blood for UX book club Sydney Having fun and getting to know each other is a big part of UX book club :) https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1480384636005-COUIR8Y85Z0EOIBPYIRQ/image-asset.jpeg Blog | Elle Geraghty Content Strategy - New blood for UX book club Sydney Hells yeah we deserve a high five for yet another ux book read. James and Romi :) https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1480384564972-OE8F7LMVR6TQM1QP345H/image-asset.jpeg Blog | Elle Geraghty Content Strategy - New blood for UX book club Sydney We celebrated our fifth birthday by bringing in our fave UX book. https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1480384668753-1N19LXYJRO9D9O43PZ7J/the_design_of_everyday_things.jpg Blog | Elle Geraghty Content Strategy - New blood for UX book club Sydney An oldie but a goodie. https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1480384699390-2VQ8EYVPOQKV9USMYDXF/Justin_elle_donna.jpg Blog | Elle Geraghty Content Strategy - New blood for UX book club Sydney Donna coming to the book cub was a highlight. With Justin and me :) https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1480385027440-NZVMR65LMCFD5ELPBA20/elle_geraghty_tom_greever.jpg Blog | Elle Geraghty Content Strategy - New blood for UX book club Sydney Best UX bookclub selfie ever! We took it to send to Tom Greever who was talking to us via skype. https://www.ellegeraghty.com.au/blog/2016/celebrating-five-years-of-sydney-content-strategy-meetup monthly 0.5 2025-10-09 https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1513772435461-PWH5DD9U8CZIUK8JM0RN/content_strategy_sydney.jpg Blog | Elle Geraghty Content Strategy - Celebrating five years of Sydney content strategy meetup Celebrating our fifth birthday at Atlassian https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1480558889558-OMJECVMUF1673B47TK4E/content_strategy_atlassian_party.jpg Blog | Elle Geraghty Content Strategy - Celebrating five years of Sydney content strategy meetup A big thanks to the amazing hosts at Atlassian, Claire, Warren, and Sam - plus the many others who have helped out not pictured :) https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1480559007185-KRO3JFDR56GLFMHZRI8E/sydney_content_strategy_meetup.jpg Blog | Elle Geraghty Content Strategy - Celebrating five years of Sydney content strategy meetup Celebrating our fifth birthday at Atlassian in November 2016 https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1480558935296-DXK1B5VVDFM11O4OVCNU/sydney_content_strategy_meetup2.jpg Blog | Elle Geraghty Content Strategy - Celebrating five years of Sydney content strategy meetup Celebrating our fifth birthday at Atlassian https://www.ellegeraghty.com.au/blog/2016/the-content-canvas monthly 0.5 2025-07-15 https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1480472744834-CU209TX71YDMUKIO54IH/elle_geraghy_content_canvas.jpg Blog | Elle Geraghty Content Strategy - The content canvas The content canvas https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1480473242304-AM0FFLD2TH5GNEHSYESH/elle_geraghy_content_canvas_csforum.jpg Blog | Elle Geraghty Content Strategy - The content canvas I first presented on the content canvas at CSFOrum16 in Melbourne in October 2016 https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1480473709512-XXGFEYDIL6WYPC890U9H/elle_geraghy_content_canvas_atlassian.jpg Blog | Elle Geraghty Content Strategy - The content canvas Filling out the content canvas in a group works really well. https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1480476881341-R7V8O7O7GZYV105EKO46/elle_geraghy_content_canvas_hypothesis.jpg Blog | Elle Geraghty Content Strategy - The content canvas The hypothesis https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1480477182584-LWZTBBKZPUOA1M2NBGDJ/image-asset.png Blog | Elle Geraghty Content Strategy - The content canvas https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1480477234638-P1VV606V95XUZ8IMK91Y/image-asset.png Blog | Elle Geraghty Content Strategy - The content canvas https://www.ellegeraghty.com.au/blog/2016/testing-your-ia-with-treejack monthly 0.5 2025-07-30 https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1465447475220-8DYU0M73QCNCXGTOUIG3/Treejack_results_information_architecture.jpg Blog | Elle Geraghty Content Strategy - Testing your IA with Treejack Example of what survey candidates see - Image from from a dummy survey. https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1465450467276-8FVF7T5AXS6W69BNB74J/image-asset.png Blog | Elle Geraghty Content Strategy - Testing your IA with Treejack https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1465450413799-5OWF2RKBAK00QK2TQO1C/image-asset.png Blog | Elle Geraghty Content Strategy - Testing your IA with Treejack https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1465448503998-3H2E2IWXXTKN5U60NL9Q/Tree_jack_atlassian.jpg Blog | Elle Geraghty Content Strategy - Testing your IA with Treejack Image from from a dummy survey :) https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1467001962731-OF6LSL8ISZ455AY4H75N/stages+of+creating+an+information+architecture+-+Elle+Geraghty+content+strategy.jpg Blog | Elle Geraghty Content Strategy - Testing your IA with Treejack Stages of creating an information architecture: Treejack becomes useful at the third stage https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1465449241632-TGWYNSEL5N17V0DENDSQ/tree+jack_results2.jpg Blog | Elle Geraghty Content Strategy - Testing your IA with Treejack Results from a dummy survey https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1465449350158-V3YZURBGN5WF7FBXLZ4S/tree+jack_results3.jpg Blog | Elle Geraghty Content Strategy - Testing your IA with Treejack Results from a dummy survey https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1465452180630-FKN57FOO4MCQZ8NJVI9U/treejack_results4.png Blog | Elle Geraghty Content Strategy - Testing your IA with Treejack https://www.ellegeraghty.com.au/blog/2015/11/10/trying-something-new-sketchnoting monthly 0.5 2024-03-17 https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1447134802079-1RFVRPGBII6BZWV5THWE/core_strategy.jpg Blog | Elle Geraghty Content Strategy - Trying something new: sketchnoting https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1447134938586-KKQQ80TNQCHW4QDQM59E/information+is+beautiful.jpg Blog | Elle Geraghty Content Strategy - Trying something new: sketchnoting https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1447134939209-MGKY73IO2SXWA6HMKASH/graphic+design+school.jpg Blog | Elle Geraghty Content Strategy - Trying something new: sketchnoting https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1447134939445-PFWSETWZMFU27Q6NB7C6/princples+of+design.jpg Blog | Elle Geraghty Content Strategy - Trying something new: sketchnoting https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1447135063860-MGXIBA5CUQ6NH1680BV3/tufte.jpg Blog | Elle Geraghty Content Strategy - Trying something new: sketchnoting https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1447135179975-PKYKX8JYIA2E3MPACQRI/Content_framework.jpg Blog | Elle Geraghty Content Strategy - Trying something new: sketchnoting https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1447136612011-MRKGNJ8C5INYP3R225ZL/IMG_4858.PNG Blog | Elle Geraghty Content Strategy - Trying something new: sketchnoting https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1447136395601-54ZE2YN26YH2AA4GHUT2/image-asset.png Blog | Elle Geraghty Content Strategy - Trying something new: sketchnoting https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1447136425187-8QJG46HWFITLQNZHJX9K/image-asset.png Blog | Elle Geraghty Content Strategy - Trying something new: sketchnoting https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1447135585941-0AUAZWLEK3RXQFSZE9NS/image-asset.png Blog | Elle Geraghty Content Strategy - Trying something new: sketchnoting https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1447136567746-NPQEXIVKBAFG73MRU7PU/IMG_4861.PNG Blog | Elle Geraghty Content Strategy - Trying something new: sketchnoting https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1447136116859-1GP2JFRYBTZTB4SIDF3K/image-asset.png Blog | Elle Geraghty Content Strategy - Trying something new: sketchnoting https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1447136062131-X3OQVRUMVBX8NJAPDSO8/image-asset.png Blog | Elle Geraghty Content Strategy - Trying something new: sketchnoting https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1447137079368-TI49SXFAQVTM9C36218E/IMG_4862.PNG Blog | Elle Geraghty Content Strategy - Trying something new: sketchnoting https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1447136485040-I6OIG97FD6XOOI5G6GVR/image-asset.png Blog | Elle Geraghty Content Strategy - Trying something new: sketchnoting https://www.ellegeraghty.com.au/blog/2015/researching-human-skills-for-content-strategy-and-design monthly 0.5 2025-07-15 https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1444717031724-AWLSKNI6GWFBUKUKUNJN/ux_oz_presso_ultimate_qualities Blog | Elle Geraghty Content Strategy - Researching human skills for content strategy and design Presenting at UX Australia in August 2015 - Brisbane https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1444718709003-BU3S8GGO962CSSGBCRM3/qualities Blog | Elle Geraghty Content Strategy - Researching human skills for content strategy and design https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1444720406992-GAUPS7OP5HWK4VNINAC8/Screen+Shot+2015-10-13+at+6.07.33+PM.png Blog | Elle Geraghty Content Strategy - Researching human skills for content strategy and design https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1444718227757-9Y65M5AEULYCG4AGBYVS/image-asset.png Blog | Elle Geraghty Content Strategy - Researching human skills for content strategy and design https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1444719241486-W9C5Z3DFCBC3JVMMLR6V/Screen+Shot+2015-10-13+at+5.36.20+PM.png Blog | Elle Geraghty Content Strategy - Researching human skills for content strategy and design https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1444719249305-MOW7LC8MJ7YXQ99MRTEO/Screen+Shot+2015-10-13+at+5.36.32+PM.png Blog | Elle Geraghty Content Strategy - Researching human skills for content strategy and design https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1444720022450-EPSFJTMYE4WPK6M285X8/interview_participants Blog | Elle Geraghty Content Strategy - Researching human skills for content strategy and design https://www.ellegeraghty.com.au/blog/human-skills-for-content-strategy monthly 0.5 2025-07-15 https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1437034777797-J08CZ3G1R05M58NPPZOL/Content_strategy_skills_audit_examples.jpg Blog | Elle Geraghty Content Strategy - Human skills for content strategy Examples of the self assessment audit that participants completed https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1437034249736-O6DLQ5LHYRF7DVIEGQUW/ContentStrategy_meetup Blog | Elle Geraghty Content Strategy - Human skills for content strategy The June 2015 Sydney Content Strategy Meetup - where all the action happened :) https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1437036923684-9CTQ629R0V1PU6LXNEJY/image-asset.png Blog | Elle Geraghty Content Strategy - Human skills for content strategy https://www.ellegeraghty.com.au/blog/2015/what-is-content-strategy monthly 0.5 2025-09-24 https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1431143959615-3A74ZVG75JXAG1BVMRUG/Whatis_contentstrategy.jpg Blog | Elle Geraghty Content Strategy - What is Content Strategy? https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1431140031828-8BP812LS1HASDIGWXNGK/Contentstrategy Blog | Elle Geraghty Content Strategy - What is Content Strategy? Illustration credit: A List Apart https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1513750881146-04IB2OM7K4QSXD23YL05/my_content_strategy_books.jpg Blog | Elle Geraghty Content Strategy - What is Content Strategy? Photo credit: Elle Geraghty - a small part of my book case https://www.ellegeraghty.com.au/blog/2015/4/6/the-hidden-benefits-of-impro monthly 0.5 2024-03-25 https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1428324797098-0Z13MGOBCF9CN2UWAIOE/image-asset.jpeg Blog | Elle Geraghty Content Strategy - The hidden benefits of impro Monday night Impro - Sydney Community college - March 2015 https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1428325097709-TCL3HMGEPTPR024F91FO/IMG_2275.JPG Blog | Elle Geraghty Content Strategy - The hidden benefits of impro https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1428325096029-93W2WCKYTCE4UOHETXAM/IMG_2284.JPG Blog | Elle Geraghty Content Strategy - The hidden benefits of impro https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1428325091630-UEVZ96PL7XFDCJ0WUCY8/IMG_2291.JPG Blog | Elle Geraghty Content Strategy - The hidden benefits of impro https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1428325093753-HZF4NYFJ9LJFXS9V26GP/IMG_2282.JPG Blog | Elle Geraghty Content Strategy - The hidden benefits of impro https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1428325095169-U4SODTJY4GAJESX9Y70T/IMG_2286.JPG Blog | Elle Geraghty Content Strategy - The hidden benefits of impro https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1428325099656-9OGVJYA387GR6AP00KLK/IMG_2273.JPG Blog | Elle Geraghty Content Strategy - The hidden benefits of impro https://www.ellegeraghty.com.au/blog/2015/coaching-to-learn monthly 0.5 2025-10-09 https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1425472263320-KRAVVWSGL07LNIW6ERRJ/Coaching.jpg Blog | Elle Geraghty Content Strategy - Coaching to learn John Saulo and Liam Ridgeway from NGNY, plus me (Elle Geraghty) at the Centre for Indigenous Excellence https://www.ellegeraghty.com.au/blog/2015/2/8/an-easy-blog-management-plan monthly 0.5 2025-07-15 https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1423392396865-ROPADWFO58XF77B8CAXM/elleinheroffice Blog | Elle Geraghty Content Strategy - An easy blog management plan This is me, sitting at my desk writing a blog - some blogs posts are much easier than others :) https://www.ellegeraghty.com.au/blog/2014/12/11/managing-your-ia-with-mindmeister-and-treejack monthly 0.5 2025-10-06 https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1418297277081-YUJS5UYAN7YD6AG2DY6Q/MindMeister_Treejack_Googledocs.png Blog | Elle Geraghty Content Strategy - Managing your IA with MindMeister and Treejack Three tools: Mind Meister, Google Docs and Treejack https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1418296341839-H8XRKBSBK9N0QVCX175Q/image-asset.png Blog | Elle Geraghty Content Strategy - Managing your IA with MindMeister and Treejack https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1418296473360-4DYS5DWFTF5D8F40HO0O/image-asset.png Blog | Elle Geraghty Content Strategy - Managing your IA with MindMeister and Treejack https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1418296372539-L31J97F7PPIGFZHYUG22/image-asset.png Blog | Elle Geraghty Content Strategy - Managing your IA with MindMeister and Treejack https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1418296625576-R6ZUTB7Q99CGCVOZNHG5/image-asset.png Blog | Elle Geraghty Content Strategy - Managing your IA with MindMeister and Treejack https://www.ellegeraghty.com.au/blog/2014/11/7/why-web-directions-2014-was-great monthly 0.5 2024-03-17 https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1415329860840-IYXEBMB9CMED2VL01ULU/IMG_0107.JPG Blog | Elle Geraghty Content Strategy - Why Web Directions 2014 was great - The DEC Digital team So lovely to hang out with my colleagues from the Department of Education and Communities https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1415329871796-K5ZNIGGYBLFBBGFCH0Q3/IMG_9811.JPG Blog | Elle Geraghty Content Strategy - Why Web Directions 2014 was great - Content strategists unite! Sally Bagshaw, Jonathan Colman and I - talking content strategy :) https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1415329870645-4QKT7BSA2DP2F9R9GY60/IMG_9760.JPG Blog | Elle Geraghty Content Strategy - Why Web Directions 2014 was great - Book swap Laura Zucchetti very kindly swapped books so I could have "Content Strategy for Mobile" - Thanks Laura https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1415329861331-SXRK5EF6KSHXE2Q89NEI/IMG_0116-001.JPG Blog | Elle Geraghty Content Strategy - Why Web Directions 2014 was great - Presenters! In the hot seat with Lisa Railey https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1415329865758-L2S3GG4YCMWN8Q790HM6/IMG_9741.JPG Blog | Elle Geraghty Content Strategy - Why Web Directions 2014 was great - Serendipity Did not know that either Robyn Ball or Uli Eichhorn were going to be there - great surprise :) https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1415329866480-N2NV0DSH333GIAENDSWH/IMG_9756.JPG Blog | Elle Geraghty Content Strategy - Why Web Directions 2014 was great - Virgin Mobile Australia A whole bunch of colleages from Virgin Mobile Australia who I had not seen for ages - nice! https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1415329868407-PL7QKTN6EMGXQ3CKPCG1/IMG_9795.JPG Blog | Elle Geraghty Content Strategy - Why Web Directions 2014 was great - Content Strategy Jonathan Coleman telling us how it is at Facebook https://www.ellegeraghty.com.au/blog/2014/10/7/designing-together-ux-book-club-book-review 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Transport meeting https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1513773291233-8IEJ7T9O4588ONN68YUB/elle+geraghty+workshop+planning.JPG https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1513833029989-N4SXQXM3899FJF0CCWR1/Road+at+night.jpg https://www.ellegeraghty.com.au/case-study-qantas daily 0.75 2025-03-13 https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1514416080268-8NL43YF51YO2DEPK5TV1/Qantas+departture+board.jpg Case study: Qantas https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1513773627183-AYWOI98S2V1VIX2FEIV2/Elle+Geraghty+-+Qantas+strategy+-+square.jpg Case study: Qantas Creating the content strategy and IA at Qantas HQ https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1514416080268-8NL43YF51YO2DEPK5TV1/Qantas+departture+board.jpg https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1513773627183-AYWOI98S2V1VIX2FEIV2/Elle+Geraghty+-+Qantas+strategy+-+square.jpg https://www.ellegeraghty.com.au/speaking daily 0.75 2025-10-17 https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1513506493756-1GCF2S7GHOX64O48FVGG/Elle+Geraghty+Ladies+that+UX.JPG Speaking https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1552272266244-GFIOYKS5QMCDZNGV1F93/Elle+Geraghty+Content+Strategy+Content+Canvas+CBA.jpg Speaking Running a Content Canvas workshop at Commonwealth Bank Australia in 2019. 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Training - Content strategy and information architecture - Make it stand out Jessica Gahan, Senior Content Designer, Atlassian https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/43b2039c-f4ad-44b6-9590-3bb29caa1acc/Sophia+Skea+-+RACV.jpeg Training - Content strategy and information architecture - Make it stand out Sophia Skea, UX Copywriter, RACV https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1563245907309-6JWYRJZ7VK87E6D5TW6T/Michael+Belton.jpeg Training - Content strategy and information architecture Michael Belton, Content Designer, Atlassian https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1572163408707-5UPY1FS70Y3PSVL7CO6L/Chelsie+Mew.jpeg Training - Content strategy and information architecture Chelsie Mew, Communications Partner, Sustainability Victoria https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1572163160467-QSIX3HYCYHCE53QC6XH2/Dan+Craddock.jpeg Training - Content strategy and information architecture Dan Craddock, Digital Products Lead, Sustainability Victoria https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1563246165412-RJP0Z5JUXOSTWYLXPFOK/Peta+Smith.jpeg Training - Content strategy and information architecture Peta Smith, Senior Digital Platforms Manager, Transport for NSW (Roads and Maritime) https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1539253007263-63VAN4C8WSK54OPY9KP5/peter.jpeg Training - Content strategy and information architecture Peter Cossey, Principal Consultant, This Little Duck https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1539069747625-NN9HJQSPJBIUADG5WGU4/Siobahn.jpeg Training - Content strategy and information architecture Siobahn Donohoe, Digital content specialist, Choice https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1572159732346-9NX06PIIP0TPKZ0O4IOP/Stephanie+Liew.jpeg Training - Content strategy and information architecture Stephanie Liew, Manager, Community Engagement, County Court of Victoria https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1538705721478-V9MN6F3S8JJ0Q9MSLRND/dahnajpg Training - Content strategy and information architecture Dahna McConnachie, Content strategisT, IP Australia https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1538973612065-APB451820IRDQDJHS1QX/esha.jpeg Training - Content strategy and information architecture Esha Thaper, Content Marketing Specialist, 1Cover https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1538957753585-DPO2GQPPR4W1H5T0LAXA/grant+doyle.jpeg Training - Content strategy and information architecture GRANT DOYLE, FREELANCE DIGITAL EDITOR, COPYWRITER AND CONTENT STRATEGIST https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1538656469662-0BDU313IL1K6FW057F9X/elle+geraghty+content+strategy+-+1.jpg Training - Content strategy and information architecture Amy Laker, Lead Digital Experience 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Content strategisT, IP Australia https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1539070188225-K0AXCG6K44CZ7YNXO95F/devi.jpg Training - Content strategy and information architecture Devi Santhanam, Communications Officer, Tax Practitioners Board https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1541203078203-NW1JJZNNHBMUA445NS1V/fabian_mcdonald.jpg Training - Content strategy and information architecture Fabian McDonald, Design Lead, The Interaction Consortium https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1541554533957-NB5667GKSJFIJLA0B124/Kirrilee.jpeg Training - Content strategy and information architecture Kirrilee McManus, Digital Communications Officer, Kiama Municipal Council https://images.squarespace-cdn.com/content/v1/53f6e455e4b0727da1b470f5/1549512784451-OZM83K61863TSH4XK4M9/Rachel+Bailey.jpeg Training - Content strategy and information architecture Rachael Bailey, Senior Digital Content Manager and Writer 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